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Nike宣佈收購 虛擬時尚品牌 RTFKT 工作室,盲盒底價 10 ETH

by Benson Lai —— 2021-12-14
79 share / 2.1k views

_________________________________________________________________________________________

Nike 於 14 日發佈進軍元宇宙重大消息,收購與藝術家村上隆合作推出 CLONE X 的潮流 NFT 工作室 RTFKT。CLONE X 盲盒一度飆漲至 10 ETH,二級市場交易底價 (floor price) 翻漲至 5 ETH。這次收購也是繼運動品牌 adidas 進軍鏈遊 The Sandbox 後,另一知名運動品牌入主元宇宙的重大消息。

 

Nike 宣佈收購 RTFKT

Nike 宣佈收購 RTFKT,執行長 John Donahoe 表示這是 Nike 加速數位轉型的一步,讓該品牌能夠為運動員與創作者在運動、創新、遊戲與文化的交會點服務。他表示,投資 RTFKT 的計畫,是為了能夠協助他們創新與創意的社群,並延伸 Nike 的數位足跡與能力。

RTFKT 於 2020 年由 Benoit Pagotto、Chris Le 與 Steven Vasilev 所共同創辦,運用區塊鏈、NFT 與遊戲,為廣泛的創作者社群創建跨越物理與數位領域的價值。

source: @Zaptio / twitter

sourec: Nike/RTFKT Studios

CLONE X 奪 OpenSea 冠亞軍

由於 Nike 的加持,CLONE X 的盲盒以及開盒市場奪下 OpenSea 市場的七日交易量冠亞軍:CLONE X 交易量達 21,139.1 個 ETH,而 RTFKT 達到 10,391 個 ETH,超越 CryptoPunks 與 Bored Ape Yacht Club。

source: opensea

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