By Karen Lo —— 2022-10-26
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Nubank 於 2013 年創立，由於巴西金融體系官僚導致銀行競爭力低落，至少四分之一的民眾無法獲得金融服務，因此這家數位銀行迅速崛起，過去幾年的投資者包括紅杉資本、騰訊、老虎基金等頂級機構，以及加密領域也特別關注的巴菲特旗下控股公司「波克夏」。
Nubank 於 2013 年創立，由於巴西金融體系官僚導致銀行競爭力低落，至少四分之一的民眾無法獲得金融服務，因此這家數位銀行迅速崛起，過去幾年的投資者包括紅杉資本、騰訊、老虎基金等頂級機構，以及加密領域也特別關注的巴菲特旗下控股公司「波克夏」。
Nubank 在去年入選 TIME 百大影響力企業，也曾獲 CNBC 評選為 50 大破壞式新創企業，在拉丁美洲擁有超過 7,000 萬用戶。
發行平台幣 Nucoin
Nubank 在 10 月 19 日宣佈將在 Polygon 發行加密貨幣 Nucoin，以此作為銀行對於用戶忠誠度獎勵計劃的積分代幣。
Nubank 預計在 10、11 月邀請 2,000 名用戶參與代幣測試，計劃 2023 上半年進行空投後正式發行，而 Nucoin 代幣的主要目的在於使用戶在使用銀行服務時能累積 Nucoin，進而為用戶提供手續費折抵、獎品兌換等福利。
Nubank 經理、Nucoin 負責人 Fernando Czapski 強調，推動 Nucoin 專案代表著他們對區塊鏈技術的革命潛力深信不移的信念，推出 Nucoin 的意義甚至遠高於 Nubank 過去所推出的加密貨幣交易功能。
推出加密交易、業務包含比特幣 ETF
截至目前，Nubank 不僅成長迅速，也導入許多加密業務，包括 2020 年收購的券商平台 Easynvest，旗下交易產品就包括比特幣 ETF，今年五月也與 Paxos 合作，推出加密交易、託管服務。
引人注目的不僅是 Nubank 的成績，巴菲特旗下的波克夏曾兩度注資 Nubank，而 Nubank 導入的加密元素顯然與巴菲特對於比特幣嗤之以鼻的態度大相逕庭，這樣的矛盾讓加密社群時常拿出來大作文章。
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